Greenpeace:Wildlife War

"Whose side are you on?"
Advertising Agency: DENTSU, Beijing, China

Stop Pain

Stephan G. kindly submitted this link of an ad campaign that I'd already posted a while back. I'm making this post to update the previous one with the heartbreaking video installation of the ad.



thanx to Stephan for the submission

Sharkproject: Fin

"You have just finned a shark."

The Sharkproject is an initiative to raise awareness about the threat of shark extinction, centered on “finning” – a practice in which the shark is caught, their fins cut off and the rest of the animal thrown back to the sea. This mailing is printed on rough paper similar to a shark’s skin and tells the recipient where to cut the envelope open, revealing a bloody shark fin stump.

(Via)

Switch Campaign:

Ogilvy Advertising

Bank of the planet

My fave ad in a long time. Definitely one of the most well designed and presented.

"Bank of the Planet. Investments generating information and actions."

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director / Creative Director /Copywriter: Alexandre Gama
Art Directors: Márcio Ribas, Cláudia Issa
Photographer: Paulo Vainer
Illustration 3D: Caio Montanari
Digital Retouch: Daniel Leão, Willian Teixeira

Durex: Safe Sex

Advertising Agency: DDB New Zealand
Executive Creative Director: Toby Talbot
Senior Art Director: Dave Brady
Art Director: James Tucker
Copywriter: Simon Vickers

Climate Change:Brain

Advertising Agency: imagine’ Amsterdam, Netherlands
Creative Directors: Hans Goedicke, Ron Meijer
Art Director: Herman de Jongh
Copywriter: Marc den Hertog
Illustrator: Tjeerd Kruse

Orange:Drive and Call

"Text messaging while driving prevents you from seeing what really matters."

Advertising Agency: Shalmor Avnon Amichay/Y&R, Tel Aviv, Israel
Executive Creative Director: Gideon Amichay
Creative Directors: Tzur Golan, Yariv Twig
Copywriter: Geva Kochba
Art Director: Asaf Covo
Account Supervisors: Merav Harel, Merav Greenstein
Other Credits: Noam Manella, Hilla Tamir, United Media

Act Now

It's your choice.

actnow.

Advertising Agency: Marketforce, Perth, Australia
Executive Creative Director: Andrew Tinning
Graphic Designers: Andrew Chu, Ryan Albuino
Illustrator: Alastair Taylor

WWF: Be the hero

"Be the hero."

Advertising Agency: Ogilvy, Cape Town, South Africa
Creative Directors: Chris Gotz, Gordon Ray
Art Director: Jennifer Macfarlane
Copywriter: Cuanan Cronwright
Illustrator: Still Images
Photographer: Misha Taylor

Regional Cancer Centre

"Women who smoke feed more than just milk to their children.
Research indicates that chemicals from tobacco smoke are transmitted via breast milk. So, stop smoking."

Advertising Agency: Bhadra Communications, Bangalore, India
Executive Creative Director: Satya P R
Art Director: Siju S Nair
Copywriters: Satya P R, Dominic Satur

Pain Without Borders

"To put an end to endless pain. Make a donation."

Advertising Agency: TBWA/MAP, Paris, France
Creative Directors: Sebastien Vacherot, Manoelle van der Vaeren
Art Director: Stephane Lecoq
Copywriter: Alban Penicaut
Photographer: Platinum
Art Buying: Vanessa Barbel

CONAC

"Smoking isn't just suicide. It's murder."

Advertising Agency: DRAFT FCB + IDB

Creative Director: Rodrigo Gómez

Art Director / Illustrator: Paulino Caffarena

Copywriter: Gustavo Hernandez

Save the Children

"Ioana 9 years older.Bring children back to childhood"

Advertising Agency: Saatchi&Saatchi, Bucharest, Romania
Country : Romania
Creative Director: Nick Hine
Art Director: Daniela Nedelschi
Copywriter: Jorg Riommi
Photographer: Carioca

National Forum for the Defense and Protection of Animals

Advertising Agency: Longplay, São Paulo, Brazil
Creative Director: Fernando Luna
Art Director / Illustrator: Marcel Manzano
Copywriter: Marcel Petroff

Ramón Rubial Foundation

"get into drugs abroad and any country could be your prison"
espanolesenelmundo.org

Advertising Agency: JWT, Spain
Creative Directors: Óscar Alcaraz, Napi Rivera

Don't Drink & Drive

"It's like killing yourself. Don't drink & drive."

Advertising Agency: Lonsdale Saatchi & Saatchi, Port of Spain, Trinidad and Tobago
Creative Director: Jon Slater
Art Director / Copywriter: Chris Guinness

Romanian Association for Promoting Women's Rights

"Pick up the phone and save somebody! Call (0256) 293 203 and report domestic violence situations. "

Advertising Agency: Mccann Erickson RomaniaCreative Directors: Adrian Botan, Alexandru DumitrescuArt Director: Razvan ChifuCopywriter: Catalin DobreOther additional credits: Raluca Iacob

Land Transport NZ and NZ Police:Road Security

"Sleep before you drive."

Advertising Agency: Clemenger BBDO Wellington, New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Mark Harricks
Art Directors / Copywriters: Mark Harricks, Paul Nagy, Paul Young, Brigid Alkema
Retoucher: Geoff Francis
Photographer: Mat Blamires
Suit: Sean Keaney

Greenpeace:Join the fight (part 2)

"with what we can, until we can"

"if you have courage you are the majority"